A successful fair in Zambia
20 April 2015
ADVIT Animal Nutrition, the new strategic partner of Trouw Nutrition in South Africa, has participated in the Zambia Agritech Expo in April in Lusaka – Zambia.
Agritech Expo is a business-to-business platform for agricultural professionals, from small scale farmers to commercial enterprises, and allowed ADVIT to clearly display its interest for the Zambian market.
The ADVIT stand provided a very good opportunity to advertise the Trouw partnership and display both companies’ colors. Both the commercial organizations and the rural farmers were very interested to hear more about ADVIT and Trouw, about the structure of our collaboration, our respective teams and innovative products. Amongst many topics of discussion, TOXO and the associated service of Mycomaster triggered a lot of interest, in a market where grain storage conditions are increasing the risk of mycotoxins contaminations.
ADVIT and Trouw Nutrition are determined to work jointly to penetrate the Zambian market, and share with this dynamic country, our knowhow and expertise.