Trouw Nutrition Hifeed’s presence from the Black sea to the Caspian sea

1 July 2015

In June a delegation of Trouw Nutrition Hifeed visited distributors in Georgia and Azerbaijan. With our Caucasian distributors we have been working together for many years and together we have been able to successfully grow our businesses.

From the 22nd of June till the 24th of June we visited Georgia. Agro Trading is our business partner since 2009. At the moment, Agro Trading is building a new factory in Tbilisi. With this coming milestone, it was time to take a closer look to the market and strategy. All took place in the beautiful environment of Kakheti, the wine region of Georgia.

After Georgia, we went to Azerbaijan till the 27th of June. Together with our distributor MMC Ilgar Servis, we visited poultry integrations and several poultry farms. The Azeri poultry market is growing very fast. The main discussion during these days was how to deliver technical know-how.

In short, these visits have enabled us to strengthen relationships and to discuss new business from the Black sea to the Caspian sea.